Hi Reader,
If someone types "best (insert your business) near me", local SEO helps your business appear in the search results, ideally near the top. General SEO is great but if you have a physical location or service area, you should also pay attention to local SEO.
You know I love a free tool and a Google Business Profile (GBP) is like having a mini website on Google Search and Maps. It used to be called Google My Business. It's like the Yellow Pages except you have to set it up by claiming your business and getting it verified, or else you won't show up.
If you don't have a GBP create one now right here.
Now you either have a new GBP or created one when you started your business and haven't touched it since, either way to get the most out of it you want to make sure:
1) Your profile is complete (there is a little percentage circle that turns green when it is complete).
2) You regularly update. To have the best chance of showing up high in the results you need to do regular updates; add new photos, update descriptions, answer questions, and comment on reviews. There is also an "add updates" option to share news, offers, or product details.
3) Get more reviews. If you go to your review page there is a blue button that says "get more reviews". When you click it will give you a URL that you can copy. Use this to build a QR code to put in your physical location, on business cards, on receipts, and put the link in your email signature, you get the idea. Be sure to comment on every review good or bad.
TL;DR What are you going to do? Give your GBP some love.
Want to see mine? If you have worked with me and have had a ★★★★★ experience I would love a review 😉.
Want more than tips?
www.sophiavegadigitalmarketing.com
1294 Smoky Loop Rd. , New Braunfels, TX 78132
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